How to use Social Media

At a basic level there are three things an author should consider regarding online presence: Know what you do Do it well Get Found Let’s look at #3 as it relates to social networking.  Social network marketing works and make sense, BUT it needs to be strategic and a you must understand WHY you are tweeting, pinning…

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Thoughts on Twitter

In thinking about a social networking policy for your business, getting the most out of social media  means getting well timed messages out to relevant audiences. If you have the followers, what would they want to hear from you? Some rules of play worth keeping in mind: Consistency – using proper syntax and committing to…

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